Meeting at Damien’s place. Note the pie. Damn they were good pies!
Mood board exercise.
It’s been a long time coming, but we’re off on the right foot with INfront’s new rebranding. For the first time, we’re doing it right by paying an outside source to help us (we’ve had offers for “free” and we’ve also failed many times ourselves to get it right).
Yesterday Damien, Zann and I spent 3 hours in lock-down in an initial branding meeting. As clients we were guided through a very thorough process of trying to identify our brand as it lives today, and where we see it in future. Hard work, but I loved every minute of it. I’m excited, wish I could say more but I’ll keep it a little under wraps for now. More news as it comes!
Look forward to the re-brand dude! Exciting times!!!